Contents
#1. In a marketing meeting, you suggested that the company should put more emphasis on email marketing. What is the most compelling data statistic you should cite?
#2. Which of the following is a type of digital marketing activity?
#3. Social networks are organized primarily around
#5. Digital Marketing started in the year?
#6. YouTube launched in?
#7. This is a term for the number of times that users click on links in a message or on a website. It is much higher for legitimate marketing emails than for spam.
#8. How many main pillars of digital marketing?
#9. ROI stands for?
#11. What are the goals that marketers should strive for in email marketing?
#12. What traditional marketing technique is YouTube closest to?
#14. Which group is the MOST likely to resist becoming part of a dedicated Content Marketing group?
#15. A member of your team proposes to cap the subject line at 30 characters to increase open rate and click rate. What points would you emphasize as the primary factors of open rate and click rate?
#16. Digital marketing is often referred to as
#17. In developing your next email campaign, you have to make a case to develop a responsive email. What is the key factor of responsive design to persuade your team?
#18. What is the full form of SEM?
#19. Which measures engagement for different versions of the same email with a sample of your recipients.
#20. How important is consistency in branding and subject lines?
#21. In Content marketing the content should be?
#22. Identify the factor that enables tracking of good and bad reputation?
#23. Which one of the following statements is true?
#24. A/B Testing also known as?
#25. Which of the following is the correct size of an email template before executing a campaign?
Results
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